Product Categories

Goji Berry

Goji Berry Product Range — General Health

High-Altitude Organic Lycium Barbarum from the Qinghai Tibetan Plateau

Brand Introduction

For over two decades, General Health (GH) has been deeply rooted in the Qinghai-Tibet Plateau, specializing in premium,
authentic goji berry (Lycium barbarum) raw materials. Operating as a fully vertically integrated organic goji berry bulk
supplier and china goji extract powder factory, we combine our 10,000-mu organic cultivation base with proprietary
extraction technologies. Bridging two millennia of traditional botanical heritage with modern pharmacological science,
GH supplies high-activity organic goji ingredients for functional foods, dietary supplements, cosmeceuticals, and
pharmaceuticals worldwide.

1. Goji Berry: A 2,000-Year Botanical Treasure

Goji berry (Lycium barbarum) has a rich 2,000-year history as a classic medicinal and edible superberry. Documented
in historical pharmacopoeias and officially recognized in functional botanical catalogs, traditional medicine values
goji berries for nourishing vitality, supporting liver and kidney function, and enhancing vision.

Modern pharmacological studies confirm that goji berries are rich in high-potency bioactives, including Goji Berry Polysaccharides (LBP), Flavonoids, Betaine, Anthocyanins, Carotenoids (Zeaxanthin), Vitamins, and Essential Trace Minerals.

Rich History Across Cultures

Pre-Qin Era:The Book of Songs recorded the earliest wild harvesting of goji berries in high-altitude regions.
Ming Dynasty Pharmacopoeia:Li Shizhen’s Compendium of Materia Medica fully documented the distinct value of goji parts: spring leaves (Tianjingcao), summer flowers (Changshengcao), autumn fruits (Gouqizi), and winter root bark (Digupi).
Royal Heritage:Across dynasties, imperial courts recognized wild goji berry formulations as an essential elixir for longevity and youthfulness.

2. Qinghai Qaidam Basin Origin Advantage

While China is the global epicenter of goji berry cultivation, the Qaidam Basin in Qinghai Province yields the world’s finest quality. General Health owns and operates a 10,000-mu standardized organic goji berry cultivation base, fully certified under USDA NOP, EU Organic, JAS (Japan), and China Organic standards.
We cultivate the premium Ningqi-7 cultivar, renowned for its plump fruit, thin skin, reduced seeds, and naturally rich sweet taste.

2,800 Meters High Altitude:Cultivated on pristine, pollution-free alkaline soil irrigated by pure Kunlun Mountain glacial meltwater.
Extreme Climate Advantage:Over 16 hours of intense daily sunlight combined with diurnal temperature swings exceeding 20°C drives goji berries to accumulate significantly higher concentrations of active LBP polysaccharides, betaine, and carotenoids compared to low-altitude varieties.
Natural Ecological Shield:The freezing, dry high-altitude winter naturally controls agricultural pests, eliminating the need for synthetic chemical intervention from the source.

3. Nutrient Distribution Across Plant Parts

Goji berry is a whole-plant treasure. Different medicinal parts present distinct active nutrient profiles [1]:

Goji Leaves (LF):Highest concentration of Flavonoids (44 types), complemented by polysaccharides (24 types) and amino acids (18 types) — ideal for functional teas and anti-inflammatory formulations.
Goji Fruit (LL):Exceptional abundance of Goji Polysaccharides / LBP (24 types), phenolics (15 types), and alkaloids (12 types) — serving as the primary bioactive core for immunity and vitality supplements.
Goji Root Bark (LB / Digupi):Absolute dominance in Alkaloids (75 types) with 17 essential amino acids — targeted for traditional botanical extractions and therapeutic remedies.

4. Standardized Goji Berry Product Matrix

We offer a complete range of wholesale organic goji berry ingredients designed for diverse manufacturing and formulation needs:

Product Line	Representative Products	Core Applications
Organic Goji Berry Dried Fruit Series	• Organic Goji Berries (Whole Fruit) • Fresh-lock Dried Goji Berries	Healthy superfood snacks, wellness tea blends, trail mixes, and traditional botanical tonics.
Goji Berry Puree & Juice Series	• Organic Goji Puree / NFC Juice • Goji Clear Juice & Reconstituted Juice • Organic Goji Juice Concentrate	Functional RTD beverages, fruit-vegetable juice blends, liquid oral supplements, and dairy bases.
Goji Berry Fruit Powder Series	• Organic Goji Berry Powder • Freeze-Dried Goji Berry Powder • Goji Clear Juice Powder	Meal replacement powders, solid beverage mixes, functional bakeries, compressed candies, and capsule filling.
Goji Berry Extract Series	• Goji Extract Powder (LBP 20%, 40%) • Water-Soluble Goji Polysaccharides	High-potency dietary supplement capsules, tablets, immune-support sachets, and functional beauty drinks.
Goji Seed Oil / Oil Powder Series	• Cold-Pressed Organic Goji Seed Oil • Microencapsulated Goji Seed Oil Powder	Cosmeceuticals & skincare (anti-aging, UV defense), softgels, meal replacement shakes, and premium lipid formulas.

5. Quality & Safety Assurance

Every batch produced by General Health is supported by a vertically integrated, farm-to-factory quality assurance system with complete lot traceability:

In-House Accredited Testing:Laboratory equipped with CMA/CNAS credentials and state-of-the-art precision testing instruments (HPLC, GC-MS, LC-MS/MS).
Environmental Surveillance:Continuous routine monitoring of soil, irrigation water, and atmospheric safety indices across all 10,000 mu of cultivation grounds.
Strict 569 Pesticide Screening:Every single production batch is screened for 569 pesticide residues, heavy metals, and microbiological contaminants — consistently maintaining a 100% Non-Detectable standard.
HPLC Polysaccharide Quantification:High-performance liquid chromatography ensures accurate, batch-to-batch standardization of active LBP content.
Complete Documentation:Full official Certificates of Analysis (COA) and technical specification sheets accompany every international shipment.

6. Certifications

General Health’s organic goji berry cultivation bases and GMP-compliant processing facilities hold top international certifications for seamless market access:

Certification Srandard	Scope of Application
China Organic Certification	Certified organic goji berry cultivation and full-process deep extraction.
EU Organic Certification	Full regulatory compliance for entry into European Union member states.
USDA NOP Organic Certification	Premium access standard for North American dietary supplement & food markets.
JAS Japanese Organic Certification	Strict organic clearance qualification for the Japanese market.
BRCGS / HACCP / ISO 22000	Globally recognized food safety, processing quality, and management standards.
HALAL / KOSHER	Certified compliant for specialized global dietary requirement export orders.

Partner with a Premium Organic Goji Berry Supplier

Looking for high-potency, fully traceable organic goji berry ingredients for your next product launch? Contact our technical sales team for custom quotes, batch COAs, and sample requests.

Product Categories

Goji Berry

Dried Goji Berries

Fresh‑Locked Goji Berry

Goji Berry Fruit Powder

Freeze-Dried (FD) Goji Berry Powder

Goji Berry Seed Oil Powder

Goji Berry Polysaccharides

Goji Berry Puree

Goji Berry Juice Concentrate

Goji Berry Clear Juice

Goji Berry Seed Oil

Goji Berry Product Range — General Health

Brand Introduction

1. Goji Berry: A 2,000-Year Botanical Treasure

Rich History Across Cultures

2. Qinghai Qaidam Basin Origin Advantage

3. Nutrient Distribution Across Plant Parts

4. Standardized Goji Berry Product Matrix

5. Quality & Safety Assurance

6. Certifications

Partner with a Premium Organic Goji Berry Supplier

Wild & Organic Plateau Sourcing

Advanced Extraction Technology

Rigorous Quality Control

Global Export Support

Wild & Organic Plateau Sourcing

Advanced Extraction Technology

Rigorous Quality Control

Global Export Support

Goji Berry

Goji Berry Product Range — General Health

Brand Introduction

1. Goji Berry: A 2,000-Year Botanical Treasure

Rich History Across Cultures

2. Qinghai Qaidam Basin Origin Advantage

3. Nutrient Distribution Across Plant Parts

4. Standardized Goji Berry Product Matrix

5. Quality & Safety Assurance

6. Certifications

Partner with a Premium Organic Goji Berry Supplier

Wild & Organic Plateau Sourcing

Advanced Extraction Technology

Rigorous Quality Control

Global Export Support

Wild & Organic Plateau Sourcing

Advanced Extraction Technology

Rigorous Quality Control

Global Export Support

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